In addition to voice and SMS, TextIt allows you to apply our unique workflow engine to Twitter direct message interactions. Twitter workflows are useful for greeting new followers or polling pre-existing ones. Moreover, they allow you to engage constituents or clients who are active on a platform that serves 320 million monthly active users, 80% of which access the platform via a mobile phone. UNICEF's U-Report program, for example, utilizes Twitter workflows to disseminate polls among youth in various countries with great success.
How it Works - Managing your Followers
TextIt allows you to connect your Twitter account, which then constitutes a channel. Once connected, anyone who direct messages your Twitter account will appear as a contact within your TextIt account, and may interact with any of your SMS workflows in this manner. TextIt provides a default field that stores your contact's twitter handles:
Any incoming direct messages will be automatically stored by TextIt, and you'll be able to send direct messages to contacts using their twitter handle so long as their account is enabled to receive direct messages from anyone. For example, if a follower sends you a direct message containing a keyword trigger you've assigned to one of your flows, they'll receive a response just as they would via SMS. Alternatively, you may create a trigger that sends a workflow or message to anyone who follows you. This is how we've structured our TextIt account.